Hers vs. Nutrafol Hair Loss 2026 Comparison

Key Takeaways:

• Hers offers access to prescription and over-the-counter hair treatments like minoxidil; Nutrafol only offers supplements.

• Product offerings, prices, support, and flexibility vary between Hers vs. Nutrafol.

• Nutrafol generally costs more per month; Hers subscriptions often start at lower price points and include ongoing Care Team support.

If you’re interested in fuller, thicker hair, you’ve likely come across Hers and Nutrafol as potential solutions.

Hers offers personalized hair growth solutions for women at every stage of life, including over-the-counter (OTC) options and FDA-approved ingredients like minoxidil. Nutrafol focuses on vitamins and nutritional supplements to help promote healthy hair.

We’ll compare Hers vs. Nutrafol for hair loss so you can decide what’s right for you, including getting started, subscription models, pricing, customer service, and more.

One of the primary differences in Hers vs. Nutrafol is that with Hers, you can connect with a licensed healthcare provider trained in hair health.

Signing Up for Hers

Since Hers Hair is all about personalization, you’ll start with an intake assessment to help you find the right product for your needs. Your answers will help your Care Team get to know you, your hair, and your hair goals.

If you’re only interested in over-the-counter products, like shampoo or topical minoxidil, you can skip the intro quiz. But this step can help get more personalized options.

You’ll be asked about your hair type, styling routine, symptoms, and more. A “Why We Ask” section gives context for less straightforward questions, like how often you feel stressed or what your diet looks like.

After completing the form, you’ll create an account and see your recommended treatments.

One of the nice things about Hers is that you’ll see your recommended treatment plus the potential monthly cost before a healthcare provider reviews your selection. This means there are no surprises when it comes time to pay.

You’ll input your credit card information before the medical consultation but won’t be charged until you place your order.

Signing Up for Nutrafol

You can navigate the Nutrafol website without signing up, adding products to your cart as you go.

But if you need a little help getting started, you can take a hair wellness quiz that asks questions about your hair goals, when you first noticed symptoms of thinning, and what you’ve used in the past.

Since Nutrafol doesn’t have prescription products, your quiz is informational only and won’t be reviewed by a medical professional.

Nutrafol products are drug-free, and the brand doesn’t offer prescriptions. You can buy products online without meeting with a healthcare provider. The brand is sold in some stores, including Sephora.

Nutrafol products aren’t FDA-approved, which is standard for dietary supplements. But the products are manufactured in an FDA-certified facility. The brand’s website says its products “aren’t intended to diagnose, treat, cure, or prevent any disease.”

Even though you don’t need a prescription for Nutrafol, you may still have the option to talk with a naturopathic doctor — more on this ahead.

Meanwhile, Hers offers access to a mix of prescription and OTC products for hair. The platform also has providers in all 50 states, plus Washington, D.C.

This is important because, generally, you have to be prescribed by a healthcare provider who’s licensed in the state where you live, making Hers hair products accessible anywhere in the United States.

While the two are often compared, there are actually no overlaps when it comes to Hers vs. Nutrafol products.

Let’s go over the hair growth products offered by each one, with an asterisk (*) indicating a prescription product.

Hers Hair Products

Hers hair products for women include:

• Topical minoxidil

• Oral minoxidil

• Latisse^® 

• Biotin gummies

• Various shampoos and conditioners

• Hair Blends

Keep scrolling for more details.

Topical Minoxidil

Minoxidil, the active ingredient in Rogaine^®, is available as a liquid solution or foam. The topical treatment is a vasodilator that helps stimulate blood flow to hair follicles. It may also extend the growth (anagen) phase of the hair growth cycle.

Hers offers:

• Hair Blends* serum with minoxidil, biotin, zinc, and other nutrients (also includes pressed pills)

• Minoxidil 2% topical solution

• Minoxidil 5% foam

This topical treatment is FDA-approved for addressing male and female pattern hair loss (androgenetic alopecia). Topical minoxidil side effects are usually pretty minimal.

Oral Minoxidil*

Oral minoxidil isn’t FDA-approved specifically for female pattern hair loss. But a licensed healthcare provider can prescribe it off-label for different types of hair loss.

This option can be good for those who find it hard to keep up with daily topical minoxidil application (the foam is applied once daily, and the solution is designed to be used twice a day).

Oral minoxidil options through Hers include:

• Hair Blends daily pill

• Biotin + Minoxidil Chew

• Generic oral minoxidil

→ Read: Do Hair Vitamins Work for Hair Growth?

Latisse*

Hers offers access to Latisse^® (bimatoprost ophthalmic solution), a treatment that can help grow thicker, fuller eyelashes. You’ll need a prescription for this product.

Biotin Gummies

In addition to biotin (vitamin B7), our biotin gummies for women contain other active ingredients to support hair health, like vitamins D, B12, B6, and folic acid.

Signature Shampoo and Conditioner

Hers signature shampoo and conditioner are designed to help control shedding, moisturize, and strengthen as they cleanse. They’re made with key ingredients like biotin and pumpkin seed oil.

The shampoo and conditioner can be purchased together or separately (which is helpful for people who go through shampoo and conditioner at different paces).

Volumizing Shampoo and Conditioner

This duo contains Biovolume 128^™, a complex derived from linden buds (and other ingredients) that helps boost hair volume. Our volumizing shampoo and conditioner can be bought together or separately.

Hair Blends*

Hers Hair Blends combine a personalized mix of ingredients and products designed to work together to support hair health while reducing breakage and shedding.

For example:

• Minoxidil and hair vitamins (zinc, B6, B5, biotin, vitamin C)

• Biotin and minoxidil chewable

• Hair Blends serum (minoxidil, biotin, vitamin B5, and ketoconazole)

• Postmenopausal spray (finasteride and minoxidil 6%)

Our hair growth spray contains the active ingredient finasteride, which is widely used as a treatment for male pattern baldness because it reduces the amount of dihydrotestosterone (DHT) in the body. DHT is a male sex hormone, but it’s also present in women.

That said, finasteride is typically only available for women who’ve gone through menopause. Finasteride may cause birth defects (congenital abnormalities) in male fetuses, so it’s recommended for use in women of reproductive age.

Finasteride is generally not an effective treatment for other types of hair thinning or loss that aren’t related to hormonal changes. So it won’t work for stress-induced hair loss (telogen effluvium) or nutritional deficiencies.

Nutrafol Women’s Offerings

Nutrafol products are designed to support hair growth.

Women’s Nutraceutical Supplement

The word “nutraceutical” is a cross between the words “nutrition” and “pharmaceutical”. A dose of Nutrafol Nutraceutical is four large pills taken once daily.

Each hair growth supplement from Nutrafol contains slightly different ingredients. But generally, they contain:

• Vitamins A, C, D, and E

• Zinc

• Selenium

• Synergen Complex^® (a patented blend of saw palmetto, marine collagen, ashwagandha, curcumin, and other ingredients)

• Nutrafol Blend^®, a blend of ingredients, including horsetail extract and keratin

These formulations are available for women:

• Women’s Nutraceutical. This product is designed for women ages 18 to 44.

• Women’s Vegan Nutraceutical. This one is made without marine collagen.

• Women’s Balance Nutraceutical. This product is formulated for women 45 and up.

• Women’s Postpartum Nutraceutical. This is for women experiencing postpartum hair loss. It contains folate and leaves out ingredients that may not be safe for breastfeeding, like ashwagandha.

Hair Wellness Booster Add-Ons

Wellness booster add-ons are additional supplements or topical products from Nutrafol that can be purchased alongside a Nutraceutical. These include:

• Hairbiotic

• Collagen Infusion

• Hormone Support

• De-Stress adaptogen

• Toxin Cleanse

• B-Energized

You can add these to your order or buy them as standalone products.

Nutrafol Hair Care

Nutrafol hair care products for women include shampoo, conditioner, a scalp mask, and a scalp essence.

Nutrafol has limited clinical data compared to medications like minoxidil or finasteride. But a small 2019 clinical trial found that women with self-perceived thinning hair taking Nutrafol Women Hair Growth Nutraceutical had increases in hair counts at 90 and 180 days compared to a placebo group.

Other Products: Nutrafol vs. Hers

Hers also offers access to products in other categories, including:

• Skin care

• Weight loss

• Sexual health

• Mental health

• Perimenopause and menopause

Nutrafol only offers hair products.

Pricing is another way Hers and Nutrafol differ pretty dramatically. Put simply, Nutrafol products are more expensive than Hers hair products.

Generally, most Hers hair loss products start around the low-teens to mid-$30s per month. But this depends on the product you get and whether you subscribe.

Here’s a current rundown of the starting prices of Hers hair products:

• Oral minoxidil starts at $29 a month.

• Hair Blends pills, chews, and gummies start at $35 per month.

• Minoxidil solution 2% and minoxidil 5% foam start at $12.67 a month.

• Thickening shampoo and conditioner start at $25 per month.

• Volumizing shampoo and conditioner start at $30 a month.

• Biotin gummies start at $13.50 a month.

Making a one-time purchase of Nutrafol Nutraceuticals will cost $88 for a month’s supply. If you go with a monthly subscription, the price of Nutraceuticals is $79 a month — not including any potential add-ons or hair care products.

Nutrafol scalp care products range from $44 (for one bottle of shampoo or conditioner) to $59 for the scalp essence. Choosing add-on products adds $20 to your monthly cost, except for the collagen powder, which is $35.

You can sign up for a myNutrafol account, a rewards program offering discounts or free gifts after you spend a certain amount.

Nutrafol offers free shipping on subscription orders, but one-time purchases have a $6.95 shipping cost.

Through Hers, prescription products ship free, while over-the-counter products have a $5 shipping fee. But in many cases, you’ll only pay a single shipping fee when you first subscribe.

Hers ships within the U.S., and some similar products are available in the United Kingdom (through Hers U.K.). Nutrafol’s website says the company ships to a “limited group of international countries,” though the exact countries aren’t named.

Most hair loss treatments are designed to be used consistently and sometimes indefinitely, so a subscription model makes sense.

Hers offers 2-, 4-, or 6-month subscriptions on most products. Longer subscriptions can save you money.

If you’re interested in trying several Hers products but don’t want to commit long-term, consider the Complete Hair Kit. A one-time $55 purchase includes minoxidil solution, biotin gummies, and our signature shampoo and conditioner.

Nutrafol offers the option to subscribe for 1, 3, or 6 months. If you choose 3 or 6 months, you’ll receive your products in bulk all at once (every 3 or 6 months) and pay for them upfront. A monthly subscription sends you a new product each month.

If you do a Nutrafol subscription, you can get a reusable jar with your first order and then receive refills in small pouches made of recycled plastic (though the pouches themselves aren’t recyclable). The jar is glass and quite heavy.

Hers products ship in new packaging each month.

Both brands allow you to pause or cancel your subscription before your next billing date.

Hers offers unlimited messaging with a healthcare provider and private check-ins with any subscription. You can expect to hear back within 24 hours, though it’s often sooner.

Nutrafol subscribers get free one-on-one consultations with naturopathic doctors. You can also do the GrowthPlan+ ($299 a month), giving you products and unlimited provider access.

Regular subscribers can message customer support or set up a 20-minute phone consultation with a provider (there’s no option to message a doctor directly with a quick question). Doctor support isn’t available to non-subscribers.

Both Hers and Nutrafol offer excellent customer service. Hers gives you the option to call, email, or message support through the app.

Nutrafol has an email address, customer support chat (Monday through Friday, 9 a.m. to 9 p.m. ET), and a number you can call or text. You can also use the myNutrafol mobile app.

Nutrafol has a line of supplements to support hair regrowth in men. Hers has a partner brand, Hims, with products designed specifically to slow hair shedding, increase hair density, and support overall hair health for men. Like Hers, Hims offers access to several forms of minoxidil, finasteride, and more.

Hers and Nutrafol both offer treatment options for hair loss. But what you choose depends on what you’re looking for.

If you want access to FDA-approved hair growth solutions, prescription-strength treatments, and ongoing telehealth support, Hers may offer more comprehensive options. If you prefer a supplement-only, drug-free routine, Nutrafol may be appealing.

In short:

• Hers provides access to prescription and nonprescription solutions. The product range includes minoxidil, finasteride, and hair vitamins, as well as hair care products.

• Nutrafol focuses on vitamins and supplements. Supplements might not be enough to regrow hair on their own. 

• Costs, subscriptions, and support models vary. 

Thanks to telehealth platforms like Hers, you don’t have to find the time to meet with a healthcare provider or dermatologist in person to get a hair loss treatment.

→ Read next: Is Minoxidil Safe for Women? Uses, Side Effects, and More

Get answers to frequently asked questions about Hers vs. Nutrafol.

What’s the biggest difference between Hers and Nutrafol?

The biggest difference between Hers and Nutrafol is that Hers offers FDA-approved and prescription hair loss solutions like minoxidil, while Nutrafol offers only supplement-based products. Hers also includes telehealth support with licensed providers who can determine whether a prescription is appropriate.

Are Nutrafol supplements FDA-approved?

No. Like most dietary supplements, Nutrafol products aren’t FDA-approved. They’re manufactured in an FDA-registered facility, but supplements aren’t reviewed or tested by the FDA for safety or efficacy before being sold.

Does Hers require an online consultation?

Hers only requires an online consultation if you’re interested in prescription products. OTC products — like topical minoxidil, shampoo, or biotin gummies — don’t require a consultation. To see whether a prescription is appropriate, you’ll complete an intake form and connect with a licensed healthcare provider. 

Which option is more affordable: Hers or Nutrafol?

Generally, Hers prescriptions start at lower monthly prices than Nutrafol’s supplements. Nutrafol subscriptions typically begin around $79 per month, while many Hers products for hair start between $15 and $39 per month.

Can Hers or Nutrafol treat all types of hair loss?

No single product treats every type of hair loss. Hers offers access to treatments like minoxidil and (for eligible women who’ve gone through menopause) finasteride, which are commonly used for androgenetic alopecia. Whether a product works depends on the root cause of hair loss.

Supplements like Nutrafol may support overall hair wellness but aren’t intended to diagnose, treat, cure, or prevent disease. A healthcare provider can help determine what may be appropriate based on your symptoms and goals.

This article is for informational purposes only and does not constitute medical advice. The information contained herein is not a substitute for and should never be relied upon for professional medical advice. Always talk to your doctor about the risks and benefits of any treatment. Learn more about our editorial standards.