How Much Does Latisse Cost in 2025? Latisse Price Breakdown

Key Takeaways

• Latisse^® is the only FDA-approved prescription treatment for eyelash growth.

• A one-month supply of Latisse usually costs anywhere from $35 to $165. 

• This price depends on whether you opt for generic or brand-name Latisse and whether you purchase 3 or 5 milliliters.  

• Generic Latisse (bimatoprost ophthalmic solution 0.03%) is often more affordable, sometimes as low as $35 to $55 with coupons.

• Some health insurance plans may cover Latisse. 

If you’re dreaming of longer, darker, fuller lashes, you’ve probably heard about Latisse^®. But before you commit to a prescription, you’re probably wondering: How much does Latisse cost?

The short answer: A one-month supply (3-milliliter bottle) of Latisse ranges from about $35 to $165. But prices vary depending on whether you choose the brand name or generic, which pharmacy you use, and whether you use discounts. 

A two-month supply (5-milliliter bottle) can cost anywhere from around $120 for generic versions to more than $300 for the brand name.

Because it’s a prescription drug, you’ll also need to factor in the cost of a consultation with a healthcare professional.

Let’s break down how pricing works — and how Latisse compares to other lash treatment options.

A typical one-month supply of Latisse costs about $35 to $165, but prices can vary. Several factors affect the retail price, including:

• Bottle size. While a 5-milliliter bottle costs more upfront than a 3-milliliter bottle, it’s cheaper over the long term.

• Pharmacy location. Prices can vary from one area to the next.

• Whether you choose brand-name or generic versions. The generic version is less expensive.

• Savings programs. Coupons and rewards programs can make Latisse more affordable. 

• Your healthcare provider. As it’s a prescription-only product, you should also factor in the cost of your consultation and follow-ups with a healthcare professional. 

Latisse contains bimatoprost, a prostaglandin analog originally developed to lower eye pressure in people with glaucoma. Those who used bimatoprost eyedrops often noticed their lashes becoming thicker and longer over time. 

The Food and Drug Administration (FDA) approved bimatoprost ophthalmic solution 0.03% for promoting eyelash growth in 2008. 

The price of generic Latisse can be anywhere between $35 and $130 for one month’s supply — yes, that’s quite a wide range! 

Generic bimatoprost usually costs less than brand-name Latisse, but it contains the same active ingredient and works in the same way.  

If you’re open to generic versions, this can be a more affordable long-term treatment option. 

Latisse comes in two bottle sizes: 3 milliliters and 5 milliliters. 

The 5-milliliter bottle often offers better value when you’re just starting the treatment, especially because it can take up to 16 weeks to see full results. 

Latisse is considered a cosmetic treatment rather than a medical necessity. For this reason, not all insurance plans cover it. 

According to GoodRx, Latisse is covered by:

• About 60 percent of commercial plans 

• About 35 percent of Medicaid plans  

• Fewer than 20 percent of plans purchased through the Affordable Care Act

Medicare does not cover Latisse. 

However, many plans that do cover Latisse need you to call ahead and get pre-approval for purchasing the medication. 

To see whether your insurance covers Latisse, take a look at your plan’s summary of benefits, coverage, and formulary (their list of covered medications). Some plans might require you to get pre-authorization before covering Latisse. 

If you want longer lashes without overspending, here are some ways to save on your Latisse prescription:

• Use a rewards program. One example is Allē from Allergan, Latisse’s manufacturer.

• Buy in bulk. A 5-milliliter bottle is usually more cost-effective than a 3-milliliter supply.

• Check online telehealth services. They may include consultations and follow-ups in their pricing. Some offer subscription discounts.  

• Look for pharmacy coupons. You can search for these discounts online.

• Choose generic bimatoprost ophthalmic solution 0.03%. It’s the same active ingredient as brand-name Latisse, but it’s far less expensive.

Latisse isn’t the only way to get fuller lashes. But all lash treatments have their pros and cons. 

Here’s how Latisse stacks up against other options:

Many dermatologists and ophthalmologists consider Latisse the gold standard for lash growth, thanks to its clinical backing and FDA approval.

In clinical trials, participants saw lashes that were 25 percent longer, 106 percent fuller, and 18 percent darker after 16 weeks of use. It can also be effective for eyebrow growth.  

There are other lash serums out there, some of which are cheaper than Latisse and generic bimatoprost. However, instead of bimatoprost, these serums contain other active ingredients that don’t have as much clinical backing as Latisse.  

Learn more about Latisse vs. RapidLash & Other Lash Serums.

When applied correctly with the included sterile applicator, Latisse is generally safe. However, as with any prescription drug, side effects may occur.

The side effects of Latisse include:

• Itching or redness of the eyelid skin

• Dry eyes

• Eye redness

• Darkening of the upper eyelid skin

• Unwanted hair growth around the eyes

• Rarely, increased brown pigmentation of the iris

To minimize your risk of developing side effects:

• Remove makeup and contact lenses before applying.

• Use only the provided single-use applicator each time.

• Apply to the upper eyelid lash line only — not the lower eyelid.

• Don’t let the liquid drip onto other parts of your skin. 

Always follow your treatment plan and check in with your healthcare provider if you notice allergic reactions or irritation.

Latisse is the only FDA-approved treatment for eyelash growth. While it may be costly, it can be worthwhile if you want a clinically backed lash treatment. 

• A month’s supply of Latisse (or its generic version) can cost between $35 and $165. 

• It’s cheaper if you use coupons, opt for the generic version, and buy a 5-milliliter bottle instead of a 3-milliliter bottle.

• Insurance sometimes covers Latisse. Be sure to check your benefits for more information.

Our guide on how to grow longer eyelashes has more information on treatments, tips, and eyelash growth advice.

Ready to get the lashes of your dreams? Connect with a healthcare professional to discuss treatment options. Hers offers access to Latisse online for those who qualify.

Does Latisse really work?

Yes. Clinical trials show Latisse increases eyelash length, fullness, and darkness after 16 weeks of daily use.

Can I buy Latisse over the counter?

No. Latisse is a prescription drug and requires approval from a licensed healthcare professional. Other lash serums are available without a prescription, but these don’t contain bimatoprost. 

How long does a 5 mL bottle of Latisse last?

A 5-milliliter bottle usually lasts about two months when used daily and as directed.

What happens if I stop using Latisse?

Your lashes will gradually return to their original length and thickness once treatment is discontinued.

Is Latisse safe to use with contact lenses?

You should remove contact lenses before applying Latisse and wait at least 15 minutes before reinserting them.