HIMS & HERS HEALTH, INC.

PRIVACY POLICY

Purpose of UseCategories of Personal Data
Product and service delivery. To provide and deliver our Service, including troubleshooting, facilitating your movement through the Service, confirming your location, improving, and personalizing those services.Contact information, demographic data, payment information, content and files, biometric information, identifiers and device information, geolocation data, usage data, inferences Sensitive information: government ID, account access information, sensitive demographic data, contents of communications, biometric information for identification, health data for collecting and analyzing, information about sex life or sexual orientation for collecting and analyzing.
Business operations. To operate our business, such as billing, processing your payments, accounting, administering your account, improving our internal operations, securing our systems, detecting fraudulent or illegal activity, verifying your identity, and meeting our legal obligations. Additionally, to protect or enforce Hims & Hers' rights and properties.Contact information, demographic data, payment information, content and files, biometric information, identifiers and device information geolocation data, usage data, inferences Sensitive information: government ID, account access information, precise geolocation data, sensitive demographic data, contents of communications, genetic data, biometric information for identification, health data for collecting and analyzing, information about sex life or sexual orientation for collecting and analyzing.
Product improvement, development, and research. To develop, test, or improve the Service and content, features and/or products or services offered via the Service. Additionally, to Identify or create new products or services. Lastly, to analyze traffic and user behavior or activity to and through ServiceContact information, demographic data, payment information, content and files, biometric information, identifiers and device information, geolocation data, usage data, inferences Sensitive information: government ID, account access information, precise geolocation data, sensitive demographic data, contents of communications, genetic data, biometric information for identification, health data for collecting and analyzing, information about sex life or sexual orientation for collecting and analyzing
Personalization. To understand you and your preferences to enhance your experience and enjoyment using our services.Contact information, demographic data, payment information, content and files, biometric information, identifiers and device information geolocation data, usage data, inferences Sensitive information: government ID, account access information, precise geolocation data, sensitive demographic data, contents of communications, genetic data, biometric information for identification, health data for collecting and analyzing, information about sex life or sexual orientation for collecting and analyzing.
Customer support. To provide customer support, fulfill your requests, and respond to your questions. Additionally, to place and track orders for products or services on your behalfContact information, demographic data, payment information, content and files, biometric information, identifiers and device information geolocation data, usage data, inferences Sensitive information: government ID, account access information, precise geolocation data, sensitive demographic data, contents of communications, genetic data, biometric information for identification, health data for collecting and analyzing, information about sex life or sexual orientation for collecting and analyzing.
Communications. To send you information about Hims & Hers, the Labs, the Pharmacies, the Medical Groups, the Providers, including confirmations, invoices, technical notices, updates, security alerts, and support and administrative messages. Additionally, to communicate with you by letter, email, text, telephone, or other forms of communication, including on behalf of your Provider(s), to facilitate telehealth ServiceContact information, demographic data, payment information, content and files, biometric information, identifiers and device information geolocation data, usage data, inferences Sensitive information: government ID, account access information, precise geolocation data, sensitive demographic data, contents of communications, genetic data, biometric information for identification, health data for collecting and analyzing, information about sex life or sexual orientation for collecting and analyzing.
Marketing. To communicate with you about new services, offers, promotions, rewards, contests, upcoming events, and other information about our services and those of our selected partners.Contact information, demographic data, payment information, content and files, biometric information, identifiers and device information geolocation data, usage data, sensor data, inferences Sensitive information: health data for collecting and analyzing
Advertising. To promote and market Hims & Hers, the Service, and the products and/or services offered via the ServiceContact information, demographic data, identifiers and device information, geolocation data, usage data, inferences Sensitive information: health data for collecting and analyzing
Company/Service Purpose(s) Privacy NoticesManage Settings (opt-out) 
Google (DoubleClick) Advertising, analytics https://policies.google.com/technologies/partner-sites https://adssettings.google.com/ 
Twitter AdvertisingAdvertising https://twitter.com/en/privacyhttps://help.twitter.com/en/safety-and-security/privacy-controls-for-tailored-ads
Facebook Audiences Advertisinghttps://www.facebook.com/privacy/explanationhttps://www.facebook.com/settings?tab=ads 
Google Analytics Analytics www.google.com/policies/privacy/partners  https://tools.google.com/dlpage/gaoptout